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June 21, 2016

Driving intranet engagement around a major international football tournament

So what better way to celebrate the Euro 2016 Championships than a good old-fashioned competition. That’s what those clever people at Chalhoub have done. After the success of a similar game run for the Rio World Cup in 2014, the lucky employees of Chalhoub group are currently in the grip of a month-long competition to predict the outcomes and scores of all the matches in the tournament.

There are 6 rounds of predictions, each prediction window opening for a few days preceding the matches that are being predicted in that window. Each person is invited to predict for each match the outcome (Team 1 wins / Team 2 wins / Draw) and the exact score. Then as each match is played, points are awarded for correct predictions.

Euro2016-Predictions

There has been a noticeable air of excitement within the organization as each morning the successful predicters are awarded their points. Every time a competitor receives points for a correct prediction they receive an email notifying them. The result is a killer driver to the site, and needless to say the Edge Euro2016 competition is quite the talking point within the company right now.

The resultant engagement is not bad either….

Euro2016-Engagement

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